CUSTOMERIZATION BLOG


Digital Business Transformation
What is Digital Transformation? “Digital transformation is the adoption of digital technology by an organisation. Common goals for its implementation are to improve efficiency, value

How Technology Helps Business Growth
As technology evolves, business trends and customer expectations also change. For example, over 3.6 billion people were using smartphones as of 2020, with a projection

How to Digitize Business Processes with CRM Systems
When was the last time you’ve met your clients or prospects in person? If you’re a tech-savvy individual, you might say long ago. Why? The

What is the recommended CRM for small businesses?
As a small business, using CRM software will ease some of your day-to-day tasks which will give you time to concentrate on growing your business.

Alerts vs. Dashboards in CRM
Customer relation management (activities) involve a lot of variables and data points that keep changing day after day. Without an automated tracking system, it can

5 questions to ask before starting any CRM project
Customer relations management (CRM) is all about organizing information generated from interactions with your customers in a way that makes it easy to make sense